Many ARMYs had already been showing their support for the Black Lives Matter movement through fundraising — according to the volunteer fan collective One In an ARMY, fans had donated approximately $50,000 through their split donations feature even before the announcement. The money is going to organizations that give both immediate and long-term support to the Black Lives Matter movement and black community.
When it was reported on June 6 that BTS and Big Hit had made their million-dollar donation to the movement earlier in the week, it gave ARMY another boost of encouragement to donate to the cause. #MatchAMillion trended worldwide on Twitter, and on Sunday, June 7, One In an ARMY reported that fans had reached their $1 million goal.
“We’ve run big projects before, but the amount of support for this project is
overwhelming,” said a One In an ARMY spokesperson in a press release. “We truly didn’t know whether the goal would be reached. We’re so proud that ARMY have once again channeled their power for good and are making a real impact in the fight against anti-black racism.”
They went on to clarify that the Black Lives Matter fundraiser will be given a permanent page on their website. They said, “Black Lives Matter isn’t something that has a time limit. It’s a belief everyone needs to carry in their everyday lives.”
You can donate to the cause through One In an ARMY’s campaign here.