On August 26, BTS held a press conference ahead of their Seoul concert for the “BTS World Tour ‘Love Yourself.’”
Their new album, “Love Yourself: Answer,” has already seen huge success on iTunes charts, and their title track “IDOL” recorded an impressive number of YouTube views in 24 hours. Meanwhile, their past album, “Love Yourself: Tear,” set new records on the Billboard charts. Many media outlets in the past year or two have analyzed the reasons behind BTS’s phenomenal success, with several reporters suggesting that their savvy social media use and self-developed content might be the keys to their rise.
When asked about their own analysis of their success, BTS said it was their music and their message. Suga said, “When we debuted, we started with the stories of school and youth. We have told stories about being human from the very beginning, and it was something we’d planned on before we even debuted. We think that our worldview has also expanded bit by bit. I think that in analyzing BTS’s popularity, it is wrong to say that it was just because of social media.”
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Updated September 19 KST:
